Indian News Channel - Concept Proposal
This was a great opportunity for our team to get to know Indian culture a little better, which then informed our design proposal.
We prepared blue surfaces inspired by Indian beliefs and worked on typography inspired by elephants. We believed that this approach would give the audience a perception of integrity and a sense of reliability.
One of the most important technical criteria for the logo, which was designed to serve as a stamp, was that it must be usable on all surfaces.
Unfortunately, the channel was not launched.